This is our story.

From the tech capital of the world to the Hollywood of the South.

The year was 2014.

The place was Shenzhen, China, better known as the manufacturing capital of the world. 

Our founder Antony Bui (pronounced "boo-ee") formed Launch Light during his time at HAX, the world's leading hardware accelerator program. As the resident videographer, he saw firsthand the grueling process founders went through.

Startup life was complicated and difficult, but ultimately, inspiring. Antony spent the next two years producing videos that helped crowdfund ten different projects, three of which raised over a million total. 

Today, Launch Light is headquartered in a quiet suburb outside Atlanta, Georgia. Antony's one-man operation has grown into a full-fledged team, while our client list now includes brands from across the globe. 

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the team

Antony Bui

CREATIVE DIRECTOR
Antony handles the creative direction for every project we work on.

He has over a 12 years of commercial production experience and is a certified Kickstarter Expert. He's produced videos for close to 100 different startups, but his resume also includes work for major brands like Logitech,
Delta, and Coca-Cola.

Outside of work, Antony enjoys training jiu-jitsu and learning new
filmmaking techniques.

Joe Okoyomo

SCRIPTWRITER
Joe takes our client's projects and brings them to life using creative screenwriting and vivid storytelling.

He's been writing and directing for over 7 years with experience in commercial production, music videos, and narrative works. His experience also extends into over 5 years of product photography.

During his free time, Joe loves obsessing over his favorite American football team, the Cincinnati Bengals. WhoDey!

Christine Byun

PROJECT manager
Christine is the communication bridge between the creative team and our clients. From first inquiry to final edit, she's in charge of delegating tasks and keeping projects organized.

She has over 8 years of experience in graphic design, art direction, and event production. Her resume includes work for tech giants including Google, Oracle, and Amazon.

When she’s not managing projects, you can find her on the couch with her dog Cookie catching up on TV shows from at least five years ago.

Russ Kiel

DIRECTOR OF PHOTOGRAPHY
Russ is an expert at capturing our client's products in the best light possible.

He's been obsessed with the art and craft of storytelling through pictures ever since he began clipping comics out of the Sunday paper as a child. As a cinematographer, his work has appeared in the Atlanta Film Festival, Hulu, and Amazon Prime.

In 2018, Russ received his Master of Fine Arts in Cinema from San Francisco State University. When not filming or editing, Russ is an avid collector of classic video games.

Nicolai Jordan

assistant camera op
Nicolai is our trusted assistant camera operator and grip. He started at Launch Light as a production assistant in 2018 and quickly became invaluable to our crew.

Nicolai has 3 years of experience filming crowdfunding videos and he’s a key player in keeping our sets moving quickly. Outside of Kickstarters, Nicolai also has 2 years of experience producing creative music videos for up-and-coming Atlanta artists.

In his free time, Nicolai stays busy with passion projects and learning 3D animation.

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